– Track 3 –

    Breakfast
    -
    Royal Ballroom

    Breakfast Buffet
    -
    Breakfast ends at 9:00 am

    Keeping News Media Employees Safe
    -
    Floridian F
    Panel: Avido Khahaifa, Orlando Sentinel;
    Joe DeLuca, Tampa Bay Times;
    Kevlon Kirkpatrick, Orlando Police Department
    Moderator: Mindy Marquez, Miami Herald

    Combined session: The Revenue and Content Connection
    -
    Majestic Ballroom
    How advertising & content teams work together creating better content for readers and more revenue for media
    Bruce Faulmann, Tampa Bay Times; Bill Barker, USA Today Network; Roger Simmons, Orlando Sentinel; Debbie Bates Schrott, Bates Creative. Moderated by Dean Ridings, Intersect Media Solutions
    Friend of NIE Presentation

    FMA Board Meeting
    -
    Open to FMA Board of Directors

    NIE 101: The Next Generation
    -
    Avery/Chancellor
    Jodi Pushkin, President FPES, Manager Tampa Bay Times Newspaper in Education

    Combined Session: Covering a News Event that Sparked a Movement; Lessons Learned from Parkland
    -
    Floridian GHI
    Panel: Melissa Falkowski, Marjory Stoneman Douglas High School; Rebecca Schneid, The Eagle Eye (student newspaper);
    Scott Travis, South Florida Sun-Sentinel; Lulu Ramadan, Palm Beach Post; Nadege Green, WLRN

    FPF Leadership Program Alumni Session
    -

    Are You Down with OTT? You Should Be.
    -
    Plaza C
    Find out why “Over the Top” is an essential part of the media mix.Brooke Adams, Director of Sales and Partner Growth, ZypMedia; Erin Hagood, Director of Sales and Partner Growth, ZypMedia

    Making your NIE website the gateway to your digital edition
    -
    Avery/Chancellor
    Jan Grabowski, Owner NIEonline

    Coffee Break with Exhibitors
    -
    Exhibit Hall

    Branching Out: New Ideas for Growing Audience & Sales
    -
    Floridian F
    Panel: Alex Villoch, McClatchy;
    Nancy Meyer, Sun Sentinel Media Group;
    Howard Griffin, USA Today Network;
    Emily Walsh, Observer Media Group;
    Bruce Faulmann, Tampa Bay Times;
    Dean Ridings, Florida Press Association

    FMA Annual Meeting
    -

    How to Become a Marketing Unicorn
    -
    Plaza C
    Tips to help publishers work with clients & agencies to build effective media campaigns.
    Stephanie Stanton, CMO, NSA Media

    Lunch with Exhibitors
    -
    Exhibit Hall

    Lunch with Exhibitors
    -
    Exhibit Hall

    Lunch with Exhibitors
    -
    Royal Ballroom

    Lunch with Exhibitors
    -
    Royal Ballroom

    Florida Tourism Marketing and Visitation
    -
    Floridian F
    Presenter: Marlene Squires-Swanson,
    Director, Paid Media, VISIT FLORIDA

    Lunch with exhibitors from Noon - 1:00 pm

    Dessert with Exhibitors
    -
    Exhibit Hall

    New Revenue Streams for Media Companies
    -
    Floridian E
    Presenter: Rob Ristagno, Author/Speaker/CEO,
    Sterling Woods Group

    Dessert with Exhibitors
    -
    Royal Ballroom

    Dessert with Exhibitors
    -
    Royal Ballroom

    Dessert with Exhibitors
    -
    Exhibit Hall

    Opening Session: Building Audience & Building Trust in a World of Fake News
    -
    Floridian GHI
    Panelists: Rob Yarin, VP Content Strategy & Research, Cox Media Group; Tim Burke, Publisher, The Palm Beach Post;
    Mary Kelli Palka, Editor, The Florida Times-Union & Neil Brown, President, The Poynter Institute

    Storytelling in the Mobile First Age
    -
    Majestic Ballroom
    A close look at how newsrooms that want to be mobile first manage their workflow, and how we create, write, edit and design for mobile.
    Keynote speaker: Dr. Mario R. Garcia, CEO/Founder, Garcia Media

    Building a Badass Brand
    -
    Floridian E
    Presenter: Michael Brooks, Publisher/Creator,
    South Magazine

    All Tracks Conclude
    -

    Marketing to the Hispanic Community
    -
    Wylie
    The Hispanic market in Florida is growing faster than any other segment. Learn how to best reach this important market.
    Liliam Lopez, CEO, South Florida Hispanic Chamber of Commerce

    FNAME Board Meeting
    -
    Open to FNAME Board of Directors

    How to Recruit and Retain Millennials in a Boring Industry
    -
    Floridian F
    Presenter: Dr. Bill Steiger,
    UCF Marketing & Sales Instructor

    Vendor Spotlight
    -
    Revenue Solutions Stage - Exhibit Hall

    Vendor Spotlight
    -
    Royal Ballroom
    Hear from our vendors about how their products can create revenue or save you money!

    FMA Charlie Awards Reception
    -
    West Foyer

    Reception
    -
    Royal Ballroom
    Silent Auction, Exhibit Hall Passport Drawing

    Reception
    -
    Exhibit Hall
    Silent Auction, Friend of NIE

    FMA Charlie Awards Gala
    -
    Floridian GHI

    FNAME 90th Anniversary Casino Night and Awards Program
    -
    Majestic Ballroom
    Theme: Celebrating the 20's - 90 years of FNAME

    FNAME Awards Dinner
    -
    Floridian GHI
    Creative Excellence Awards Banquet