Jayna Leach

    Jayna Leach joined the Visit Panama City Beach team as the Vice President of Marketing in 2015, with over 20 years of marketing and public relations experience. Most recently she was promoted to Chief Marketing Officer.

    In 2019, The Hospitality Sales & Marketing Association International (HSMAI) selected Jayna Leach as one of the “The HSMAI Top 25: Extraordinary Minds in Hospitality Sales, Marketing, Revenue Optimization.

    In 2018, Leach was named a Pinnacle Award winner, which recognizes female business leaders who hold themselves to high standards and contribute to the betterment of the community. Leach was one of only 10 winners selected from the 18-county region of Northwest Florida by 850 Magazine.

    During her time at Visit Panama City Beach, Leach and the rest of her team have been awarded a number of Visit Florida Flagler Awards for their marketing work, most recently, they were awarded “The Henry” (first place in the state of Florida) for their “Décor By The Shore” print brochure campaign, the Pirates of the High Seas Fest Radio Spot and the Visit PCB website.

    Additionally, they were recognized nationally at ESTO with an esteemed Destiny Award for the Chicago Nonstop Flight campaign titled “Get to the Real Fun Beach Real Fast!”

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