Meeting the Changing Needs of Local Advertisers
– Estuary I
Dana Wardeh is the Director of Digital Sales & Media Strategy for the Orlando Sentinel Media Group. She is responsible for developing multimedia sales strategies for the National, Major Retail, Classified and Ad Operations divisions. She leads a team focused on delivering creative solutions including print, digital, mobile, direct, database and events for our most loyal customers.
Dana graduated Cum Laude from Florida State University with a degree in Communications. She joined the Sentinel in 2001 as a part of a competitive year-long multimedia sales track that gave her extensive training in all areas of media and marketing. Since that time Dana has worked in various sales, management and leadership positions and is an active past board member of the FNAME (Florida Newspaper Advertising and Marketing Executives).
When not at work, Dana can be found spending time outdoors with her husband and kids enjoying the beautiful Florida weather.